Monthly Archives: January 2004

Light blogging this weekend. I'm turning off the technology and enjoy some time before the SuperBowl. See you all Monday.

Business 2.0: Why blogs mean business.

Folks have forgotten that blogs work because people have something to say and others find what they say valuable. Our business culture works the same way — it runs on the currency of influence, authority, and relationships. People who have strong and well-informed opinions command respect and become influencers; they win deals, drive decisions, and ultimately determine the fate of companies. The thirst for high-end business information — the kind that makes people feel like influencers — has created a $15 billion professional publishing market in the United States alone.

The only thing I would add is that blogs and their companion RSS feeds create an environment that allows you to process information much more effectively. When the formation of opinions takes place in an environment where there are multiple original sources and where comment and, yes, criticism are encouraged, you are bound to get better opinions or at least more accurate ones.  Email was a big jump is speeding that process up.  As for publishing, blogs are a quantum leap ahead of email.

[Scott Young's Radio Weblog]

How Do Blogs Help Your Company?. Someone asked me how blogs help companies, and I've been giving it some thought. My first response is that it makes me better at my job, and it connects me with others that care about the same things I do…. [John Porcaro: mktg@msft

I really like this post.  Its as thoughtful as it is insightful.  Its a question that I have been pondering for some time now.  Could it be that it puts a human face on corporations?  This works internally as well as externally because it creates a kind of interaction that is simply not possible over the phone, in email, or IM.  Scoble was right all along. (Not that I ever doubted him.)

[Scott Young's Radio Weblog]

What superhero would *you* be?

Jill asks the question none dare ask out loud:

What would you do?. If you could be a superhero, who would it be and why?

I would want to be Batman (well, woman). I would be rich and have all kinds of cool gagets. All without being a mutant. And I could have a cute male sidekick in tights! [jillnews News]

Superhero: Spiderman

Why? Crawlz anywhere, kewl web-shooters, great looking gal (in the movie, anyway) and finally–he's a swinger!