Read this then read the comments below…

What a great read! I finally understand why the iTunes Music Store will be a fundamental force in consumer spending this Christmas season. I especially enjoyed the simplicity of the deal: Apple is buying the songs wholesale, not licensing the right to sell the songs. That means one relationship for Apple–the label. It also means the label has a better opportunity to market it's services to independent artists (who *wouldn't* want their new release featured in an email to 10 million people?).