Bill French points to this post in a comment about my post about leaving RSS to the business of information delivery.  Here  a snip of his comment:

…the trouble that the [RSS] industry is expriencing is the rush by marketing folks into the RSS fray without a complete understanding of what RSS syncation (sic) is good for or its historical roots.

Bill is making a great point here.  The market is ready for content syndication, but they don't know what the underlying technology is called and don't care.  See my two posts on the right sidebar for extra details.

The average customer cares about RSS vs. Nechoatom in the same way they care about Intel vs. Mac.  They want the most compatible best deal for the money.  Most average consumers don't care what chip drives an X-Box or Sony Playstation, just that the games are cool and easy to afford.

So is RSS the Playstation and Nechoatom the X-Box?  Discuss!

I've subscribed to his site now.  Thanks Bill!